Order Forms – Free Matter for the Blind
Updated October 1996
This Customer Support Ruling provides
a determination on the mailability of a Periodicals subscription order form as Free
Matter for the Blind and Other Physically Handicapped Persons.
This ruling allows a publication
sent as Free Matter for the Blind or Other Physically Handicapped Persons to include
a subscription order form for that publication.
Domestic Mail Manual (DMM) 703.5.2.2d requires that material
mailed as free matter contain no advertising. The postal definition in DMM
707.4.13.1d states the term advertising includes "a newspaper's or periodical's
advertisement of its own services or issues, or any other business of the publisher,
whether in display advertising or reading matter." However, DMM 707.3.3.4
provides that orders for subscriptions are permissible enclosures in Periodicals
mail. For Periodicals purposes, when determining the percentage of advertising
a subscription order form for the host publication is not counted as either advertising
To maintain consistency in applying
postal regulations, a publication eligible to be mailed as Free Matter for the Blind
or Other Physically Handicapped Persons may include a subscription order form provided
the form is for the host publication and no promotional material is included.
Anita J. Bizzotto
Washington DC 20260-3436